Mitsubishi Motors | Cogent Ideas

Xpander Launch Campaign

Videos

The Lion & The Rabbit - Mitsubishi Motors Malaysia CNY 2023

A heartwarming story that celebrates the spirit of friendship and togetherness. This story captures the message of unity and kindness, a fitting tribute to the occasion and a great showcase of the brand's values.

Mitsubishi XPANDER Xombie

XPANDER has the 'power' to change the lives of people to truly live beyond limits. During the Halloween month, we took the opportunity to do this fun video to make this point.

The Malaysian Stories - Mitsubishi Motors Malaysia Merdeka 2022

Real stories from real Malaysians. This Merdeka video is centred on the wide diversity of guests and what brought them together. Highlighting the beauty of our diversity and how united we are despite our differences.

Operasi Meow Raya - Mitsubishi Motors Malaysia 2022 Raya

Belang is back for Raya! As a follow-up to our 2022 CNY story for Mitsubishi Motors Malaysia, this Raya commercial brings our famous cat friend back to showcase a tale about togetherness and friendship.

Lagenda Seekor Belang - Mitsubishi CNY 2022

A Marketing Magazine's Top 10 Expert's Choice Awards winner for one of the best Chinese New Year commercials, Lagenda Seekor Belang is an amusing Tiger Year tale of a missing ginger cat and the world of two loving families.

Ikan Besar - Mitsubishi Raya 2021

Voted as one of the best 2021 Raya commercials on the Marketing Magazine’s Top 10 Expert’s Choice Awards, Ikan Besar is an unconventional Raya video for unconventional times, especially with the travel restrictions during the MCO.

Misi Xpander Malaysia

#Merdeka 2021

Mitsubishi XPANDER Launch TVC (2020)

The Crossover made for the aspirations of Malaysians. XPANDER is the perfect vehicle for the modern family with its versatility and style. We developed a TVC that’s just as stylish as the XPANDER to showcase the different sides of XPANDER

Mitsubishi XPANDER Teaser - Countryside (2020)

One of the most Xciting new launches for Mitsubishi Motors Malaysia needs a video that’s just as xciting. XPANDER is just as adept in the countryside as it is in the city.

Mitsubishi XPANDER Teaser - Urban (2020)

The second in a series of teasers focusing on an urban setting for the XPANDER.

A Video Series Featuring Malaysia's Finest Artists

With the fabulous Sherry as host and a plethora of successful and even legendary guest artists, this branded content hits all the right spots for our client's target demographics. Inspiring, eye-opening and laugh our loud funny.

Xpander Launch Campaign

Digital