Our story

Since our humble beginning in 1992, our creative ideas - underpinned with deep consumer insights – have helped our clients , both local & regional, achieve their marketing goals.
Today, the world and the mediums we use may have evolved, but our pursuit for impactful creative ideas have remained the same.

Our Strength

Our people are our main asset and diversity is our strength. Our team of multi-talented individuals armed with diverse industry experience enable us to consistently devise strategies that are bold & incisive and craft creative ideas that are different, memorable & compelling.

Award-winning Stories

We craft compelling stories that engage the audience for brands to reach their goals.

Sinar Merdeka - Merdeka 2023

Lina goes back to her dad's hometown for a special Merdeka Day holiday/celebration. The spirit of unity and harmony of the small town moves her and her family.

MITSUBISHI RENTAK RAYA 2023

Rentak Raya is a touching Mitsubishi Motors Malaysia Raya video where three brothers, initially at odds with their mother, receive a heartwarming surprise during Raya, prompting them to set aside their differences and embrace the unbreakable bond of family, resonating with the community and reminding us of the power of unity.

The Lion & The Rabbit - Mitsubishi Motors Malaysia CNY 2023

A heartwarming story that celebrates the spirit of friendship and togetherness. This story captures the message of unity and kindness, a fitting tribute to the occasion and a great showcase of the brand's values.

The Malaysian Stories - Mitsubishi Motors Malaysia Merdeka 2022

Real stories from real Malaysians. This Merdeka video is centred on the wide diversity of guests and what brought them together. Highlighting the beauty of our diversity and how united we are despite our differences.

Operasi Meow Raya - Mitsubishi Motors Malaysia 2022 Raya

Belang is back for Raya! As a follow-up to our 2022 CNY story for Mitsubishi Motors Malaysia, this Raya commercial brings our famous cat friend back to showcase a tale about togetherness and friendship.

Lagenda Seekor Belang - Mitsubishi CNY 2022

A Marketing Magazine's Top 10 Expert's Choice Awards winner for one of the best Chinese New Year commercials, Lagenda Seekor Belang is an amusing Tiger Year tale of a missing ginger cat and the world of two loving families.

Ikan Besar - Mitsubishi Raya 2021

Voted as one of the best 2021 Raya commercials on the Marketing Magazine’s Top 10 Expert’s Choice Awards, Ikan Besar is an unconventional Raya video for unconventional times, especially with the travel restrictions during the MCO.